FIND
Know exactly what to write. Every week.
Artica reads your real tickets, searches, and escalations and gives you a short, ranked list of what to do: create this, improve that, archive what's dead, verify what you fixed. Every recommendation carries the evidence behind it, like the number of failed searches and unmatched escalations on a topic. No brainstorming, no backlog grooming. The list refreshes itself and stays current.
CAPTURE
Your team already knows the answers. Capturing them should take minutes.
Three ways in: record a workflow (clicks, screenshots, and narration captured automatically, then shaped into a structured article), start from an AI-built outline, or write from a blank editor. Talk it through or paste rough notes, and Artica turns it into a clean, on-brand article. Drafts move through a simple review to published. Never a blank page.
PUBLISH
Write once. Current everywhere.
Your content lives in one place and ships everywhere it is needed: a fast, branded, beautiful public help center on your own domain, searchable and indexed, plus exports to the tools you already run like Zendesk Guide. When an article changes, Artica knows which copies are stale. More help desks coming soon.
ANSWER
Customers want the answer, not a chatbot.
One Get Help flow across the help center: type a question, see matching articles instantly as you type, or get a direct AI answer built from your real content, with sources so trust is checkable. A human is visible from the first screen, never gated behind a bot. If the customer escalates, the question they already typed becomes their message, no starting over.
ESCALATE
When customers need a human, your help desk gets a real ticket, instantly.
Artica classifies the request against your content's own topics, tags it so your existing routing rules send it to the right team, attaches the matched article and the customer's full self-serve trail, and creates the ticket in your help desk in real time, with your customer as the requester so your system owns the conversation.
FOR YOUR TEAM
Some answers are for your team only.
The same engine powers a private, internal help center: your procedures, policies, and tribal knowledge, captured and published once, then searchable and answerable by your agents. Internal content is kept separate from your public site, your customer answers, and search engines by architecture, not by a setting.
STATUS
When something breaks, say so everywhere at once.
Declare an incident in 30 seconds. It becomes a banner across your help center, a branded status page with a live update timeline, and an incident-aware Get Help flow that asks "is your question about this?" and absorbs the ticket flood at its source. Schedule maintenance the same way. Afterward, see what the incident drove and what the announcement deflected.
MEASURE
The numbers your boss actually asks for.
Self-serve resolution rate, content coverage, escalations, and estimated ticket savings, all by topic, all trended, every row pointing at its fix in the queue. Built honestly: known outcomes only, counts shown beside percentages, estimates labeled as estimates.
